Trader Joe's wises up, reverses course, tells the leftist political-correctness mob 'no'
Posted by freedomforall 4 years, 9 months ago to Business
"A few weeks ago, an online petition was launched calling on us to "remove racist packaging from [our] products." Following were inaccurate reports that the petition prompted us to take action. We want to be clear: we disagree that any of these labels are racist. We do not make decisions based on petitions.
We make decisions based on what customers purchase, as well as the feedback we receive from our customers and Crew Members. If we feel there is need for change, we do not hesitate to take action.
Recently we have heard from many customers reaffirming that these name variations are largely viewed in exactly the way they were intendedยญโas an attempt to have fun with our product marketing. We continue our ongoing evaluation, and those products that resonate with our customers and sell well will remain on our shelves."
We make decisions based on what customers purchase, as well as the feedback we receive from our customers and Crew Members. If we feel there is need for change, we do not hesitate to take action.
Recently we have heard from many customers reaffirming that these name variations are largely viewed in exactly the way they were intendedยญโas an attempt to have fun with our product marketing. We continue our ongoing evaluation, and those products that resonate with our customers and sell well will remain on our shelves."
All Comments
- 2Posted by $ 25n56il4 4 years, 9 months ago in reply to this comment.Without a doubt. Favorite shopping place. Heads up for them!Permalink|
- 1Posted by Dobrien 4 years, 9 months ago๐๐ผ๐๐ผ๐๐ผ๐๐ผ To Trader JoeโsPermalink|