Help, please, to name my store

Posted by $ winterwind 10 years ago to The Gulch: General
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I have a "stall" in the Gulch Marketplace, which I am moving to ETSY [partly for ease of use to customers, and partly for increased traffic]. In the process, I'm looking for a new name for it. I'm turning to an group that I hope will patronize this store, for some ideas to help name it.

About 3/4 of what I sell is jewelry: chain maille, beads, semi-precious gems, silver, crystal and some interesting metals. The rest is crystal sun-catchers; wirework, like Christmas ornaments and jewelry - and maybe some calligraphy. Almost everyone has a favorite Rand quote which it might be nice to hang on the wall and consider every day.

I'm looking for a new name [right now it's Queen Buttercup's Jewel Box] that more clearly gives information about what I sell but also will appeal to the different audiences I hope to attract.
Since there are so many different things and beautiful things, I've been struck by the dichotomy of "Leather and Lace". It's taken and very overused, but I want 2 or three words that have that same sense.
So,
I think I'm looking for a intensely sturdy, masculine word like leather or steel - these don't necessarily have to be nouns - and a softer, more ornate, maybe more delicate word like lace, or satin or maybe tracery.

All Comments

  • Posted by $ puzzlelady 10 years ago in reply to this comment.
    More available:

    Buttercup's Anthem
    Buttercup's Parlour
    Crystal and Armor
    Coats and Crystals
    Ye Chains and Crystals
    Ye Chains and Velvet
    Sizzle and Steel
    Ye Shine Shop
    Ye Shine Shoppe
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  • Posted by $ winterwind 10 years ago in reply to this comment.
    I'm all for lots of alliteration myself. The biggest problem is that ETSY only allows 20 characters for a shopname.
    How about "ShinyStuff"? "SeriouslyShinyStuff"?
    "Crystals and more crystals"?
    you can tell I'm named out.
    thanks!
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  • Posted by $ winterwind 10 years ago in reply to this comment.
    I'm thinking about that - ETSY allows 20 characters for a shopname soif I continue to use it I'll have to abbreviate. I'm thinking ButtercupsJewelBox also.
    Thanks for your good wishes.
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  • Posted by richrobinson 10 years ago
    Hi Winter. What if you just shorten the original name to "QB's Jewlery Box". When people come to the site you can have an explanation of the full name and what the initials stand for. Good luck my friend.
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  • Posted by $ puzzlelady 10 years ago
    Oh my, Winterwind, you have set us a challenge. I frequently have to find unique names for products or activities, and Google tells me almost everything is already taken. I also do Renaissance Faires and have milked the Shakespearean lingo. With billions of things that have names, our language is just not extensive enough. Even combining two or more separate elements is not enough to wrest a distinctive label. For example, I thought "Armour and Amour" would be great for you, but they are all over the place already, used by others. Ditto "Treasures and Trinkets" and "Glimmer and Glamour". Sheesh.

    OK, "Soft and Steely" does not appear to be anyone's trademark or moniker.. yet. It just isn't groovy enough. "Queen Buttercup's Treasure House", I think, is groovy and totally available. Like it? Other available couples are "Glimmer and Garb", "Garb and Glimmer", "Lordly Loot". (I have this thing for alliteration.) I hope some of this helps.

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  • Posted by $ winterwind 10 years ago in reply to this comment.
    Hmm. I have a "stall" in the Marketplace, but a "store" on ETSY.
    I'm partial to velvet. I'm the only person I know who has opera-length green velvet gloves - and wears them. no, no, don't go there, this is a family show. I wear them to the ballet, because I don't really like opera [unless there's no sopranos in it].
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  • Posted by $ winterwind 10 years ago in reply to this comment.
    taken. also, I think, every other clever use of maille. and I'd rather leave that for the armor guys, anyway. and I sell a reasonable amount of crystal, too.
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  • Posted by LetsShrug 10 years ago in reply to this comment.
    bajajaj (cripes I'm trying to edit and it keeps erasing what I just wrote...which looks like a place in Mexico when I meant 'bahahhaa'.) (editing reason is now obvious. Second edit, cuz I can't spell.)
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  • Posted by $ winterwind 10 years ago in reply to this comment.
    Hmm. I can see how a store called "opening metal rings, linking them, and closing them" would tell people what I do, but I'm thinking more about a name that describes better what I SELL than what I do.
    thanks, db.
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  • Posted by khalling 10 years ago in reply to this comment.
    Db says the name of your store should NOT tell people what you actually do for trademark purposes
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  • Posted by $ winterwind 10 years ago
    I really do love my current name, but it doesn't tell a reader who is looking at the name what I sell. We've floated names like
    Iron Velvet and Steel Lace, but nothing has hit me with that aha! moment yet.
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  • Posted by $ winterwind 10 years ago in reply to this comment.
    I love my current name. Unfortunately, since I sell almost exclusively online, I think I need a name that is more specific about what I sell.
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  • Posted by Snoogoo 10 years ago
    'Queen Buttercup's Forge'
    'Bodacious Baubles'
    'Queen Buttercup's Emporium of Excellence'

    Oh this is so fun
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