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"Real World" Ads for Atlas Shrugged

Posted by EitherOr 11 years, 3 months ago to Entertainment
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Before Hunger Games: Catching Fire came out, they ran a realistic fashion campaign to promote the film.
http://www.buzzfeed.com/adambvary/things...

I decided to try my hand at a few Atlas Shrugged themed ads, as if they were printed today. They were pretty fun to start, but I got distracted with work and didn't finish. The "design a Ragnar logo" contest kicked my butt back into gear, and I finally finished (and added a new Ragnar-themed ad). They are meant as magazine-size. Thought sharing them here would be more meaningful than posting on facebook. :) Short descriptions and images below.

1. Rearden Metal golf clubs: as a result of the Fair Share Law "the largest industries, Rearden's best customers, were denied the use of his Metal. But golf clubs made of Rearden Metal were suddenly appearing on the market..."
**I finished this one first, and did post it on the Gulch a while back.

2. Taggart Transcontinental services: Text is based off a British Airways ad. Definitely meant tongue-in-cheek ;) Timeline would be post-Directive 10-289.

3. Video game: for a generic first person shooter (Call of Duty-styled) game. Text announces new downloadable content for "Project X" mission - programming of which was funded by the government. Small print notes that players will be monitored for habits and political views.

4. Danneskjold Repossessions ad: If Ragnar was around today I don't think he would join up with Somali pirates or the like, but rather become a computer hacker vigilante, in the vein of Anonymous. So I combined my logo design for the Ragnar contest with the classic Matrix code and Anonymous's slogan ("We do not forgive. We do not forget. Expect us.")

5. Wyatt oil: set before Wyatt disappears, at the height of his success. based of ads for IBM and Exxon Mobil.


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  • Posted by khalling 11 years, 3 months ago in reply to this comment.
    good point-like include: James Taggart, CEO
    it freaked me out when I read it at first too.
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  • Posted by drjmetz 11 years, 3 months ago in reply to this comment.
    Ah... ! I get it now. :) Missed it the first time around. Yes, now that I look at it again it's as plain as day. Perhaps a quote from James?
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  • Posted by Robbie53024 11 years, 3 months ago
    Awesome. Wish I had your talent in this. But I'll take my ability to improve efficiency and fix machinery.
    Reply | Permalink  
  • Posted by drjmetz 11 years, 3 months ago
    These are truly spectacular. The only one I have any grief with is the train terminal picture that mentions someone's "right to transportation." Other than that, these are amazing and should be used!
    Reply | Permalink  
  • Posted by khalling 11 years, 3 months ago
    eitheror-I remember when you posted the first one before. These are WOW
    the TT one gives me chills-
    These would be awesome advertising
    Reply | Permalink  
  • Posted by Bob44_ 11 years, 3 months ago
    I like your ideas, but only 2% of the public would see it because there is no nudity, gender bias, curse words, group,sex, alternative life styles or free stuff. But for the 2% of us, bring it on.
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  • Posted by $ Center7978 11 years, 3 months ago
    Very nice job. I like them all. Those not having read the book my not get many of them, but they may very well pique their curiosity and make the go to the site. Nice job. Thanks for your efforts.
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  • Posted by hockeydad 11 years, 3 months ago
    Bravo. When Warner Bros was promoting Batman a few years ago, they set up a website titled Gotham Times. In the "Times" were articles that provided content to catch people up and to wet your appetite.

    If these ads were used, because these movie posters are flat out amazing, who wouldn't want to read more?
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  • Posted by $ 11 years, 3 months ago in reply to this comment.
    Yeah... I had started a logo for the Thompson administration but couldn't get it to look right, so I took a break. Sorry it took so long! :)

    Thanks!
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  • Posted by Macro 11 years, 3 months ago
    Oh, man. These are amazing!

    The Danneskjold Repossessions is my favorite one. :D

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  • Posted by $ minniepuck 11 years, 3 months ago
    I remember talking about this before. I was wondering the other day whatever happened to these.

    GREAT job! I like your Danneskjöld design, too.
    Reply | Permalink  

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